Corporate Ventures
Manuka partners with corporations to identify, evaluate and validate new AI opportunities with the speed of a startup and the strategic discipline required by an enterprise.
Four stages
Each stage ends with a decision. You only commit to the next one when the evidence supports it.
Stage 01
Discover
Identify opportunities adjacent to your strategy, customers and capabilities.
Stage 02
Evaluate
Assess attractiveness and feasibility before committing budget.
Stage 03
Validate
Test the market with real customers, not internal opinion.
Stage 04
Build
Develop the venture or pilot when the evidence supports it.
Engagement models
From a first scan of opportunities to standing up an independent company. Engagements are scoped to the decision you need to make.
The difference
| Innovation theatre | Manuka Corporate Ventures |
|---|---|
| Idea competitions and innovation days | A defined opportunity pipeline tied to strategy |
| Decks and reports as the output | Experiments and evidence as the output |
| Large teams, long programmes | A small team with clear decision rights |
| Build first, find customers later | Validate with customers before building |
| Success measured by activity | Success measured by decisions made |
The method
01 · Ignite
“What could we build?”
02 · Lattice
“Should we build it?”
03 · Your market
“What does reality say?”